eCommerce has traditionally been a desktop-first industry. Most eCommerce platforms are constructed for a desktop setting and then modified to work on mobile devices.
A recent, exhaustive study by the Baymard Institute identified five main problems that can arise when desktop eCommerce stores are translated into a mobile context. With mobile eCommerce growing rapidly in popularity, these are issues any store builder should be aware of.
On this episode you’ll hear:
If you build or manage eCommerce stores that are set up for mobile use, then this is one episode you won’t want to miss!
Description Over the last few decades, one of the biggest trends in business involved stores that started in physical locations migrating to an online...
Description Returns are a natural part of the life cycle for online stores. If your returns system turns into a negative experience for your...
Description We are living in the age of analytics. It’s easier than ever to find data about who is shopping at your store and...