As you become more experienced as a store builder, you will have to make a decision about how to market yourself to potential clients. Do you advertise yourself as an expert who is a master of one eCommerce platform, or do you try to diversify yourself with a balanced set of skills that work on multiple platforms?
While it may not be realistic to master all available platforms, you ultimately don’t want to be confined and limited to just one platform. Developing a well-rounded knowledge of other platforms will greatly benefit you and your customers.
On this episode you’ll hear:
If you’re looking for ways to add more tools to your tool belt, then this is one episode you won’t want to miss!
Description Over the past ten years or so, a lot of marketing efforts have trended toward building up a presence on social media. Social...
Description Every online store builder should consider working with Product Information Management systems (PIMs) and Data Asset Management systems (DAMs). These precious assets, which...
Description New stores are often launched with a mix of nervous excitement and giddy anticipation. When traffic starts hitting the site, the team becomes...