One of the many ways Amazon has changed the online retail market is by making free shipping an expectation for most consumers. Free shipping has gone from a perk to a requirement that consumers frequently expect when shopping online. In fact, the most-cited reason for leaving an online shopping cart is shipping fees.
It would be a mistake to think that people only expect this from Amazon. Free shipping is becoming more and more an industry standard practice. If continue to charge for shipping, you may be left behind by your competitors.
On this episode you’ll hear:
If you’re looking for ways to cut shipping costs and stay competitive in a free shipping market, then this is one episode you won’t want to miss!
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